5 Restaurant Ordering System Tips to Increase Your Restaurant’s Profitability

A restaurant's menu is in charge of influencing the customer's first impression. A menu is something that says a great deal in regards to your restaurant and its specialization, and furthermore assumes a significant role in your restaurant's profits. Consequently, a comprehensive restaurant menu analysis is vital for your restaurant's success.

Restaurant menu analysis can be defined as the steps taken to break down the profitability and popularity of every menu item to increase sales and accomplishment of a restaurant.

Menu analysis is not so simple task as it takes a lot of in depth analysis internally and externally. Here are a few things you should remember while analyzing the restaurant menu next time.

The most effective method to Do Restaurant Menu Analysis

The best time to analyze your restaurant's menu is when there is a drop in deals, and the profits rate is low. The following are some clear indicators that you may turn out badly somewhere. Here are a few tips that can assist you with optimizing your restaurant ordering system effectively.

                          

1. Understand Your Competition

It is basic for you to understand your competition as this would help you to decide the right cost and the market trends for similar dishes. It would likewise enable you to set competitive costs on the grounds that, if your food is overpriced customers might prefer eating at your competitors restaurant’s, and if the prices are low you might face losses because of little ROI(return on investment).

Are your competitors concentrating on providing some great food at lower costs, but are cutting expenses in terms of presentation and the service? Or then again would they say they are moving a similar dish at a same price yet keeping the portions small?

These inquiries will help you investigate your competitors' menu strategy, as well as give you an insight into what the customers prefer.

All of these factors enable you to overhaul your present prices and help you set more precise value points for your dishes.

2. Check Your Menu Profitability

Profit is the thing that keeps your restaurant moving consequently, it is essential to keep track of the sales of every menu item.

While analyzing menu, distinguish the items that are doing great and are the most profitable. Your most popular item may not be a high-profit product. It is crucial to keep up a harmony between what you spend on the preparation of a food item and the amount you earn from it. Regardless of whether an item is high on profit, however isn't popular among your customers, you need to rethink its position in the menu. You can either put it in a way with the goal that it draws the attention of the customers and makes them order more, or remove it totally from the menu.

Food cost reports will enable you to analyze the profitability of every menu item. Consider the amount you are putting into purchasing the raw materials for preparing up a dish and what amount are you selling it for.

An advanced POS system can give you the detailed insights of the most selling and least, which will enable you to check how the things are moving with restaurant ordering system in your restaurant.

How Restaurant Ordering System Helps Improve Your Sales?

In this digital age, online ordering system has become need for restaurants. The system will ease the process of payments, managing orders, improve customer service, operations, customer retention and many more.

Integrating a compact, user friendly and efficient ordering system will improve your restaurant’s sales.

How an Online Ordering System improves your sales?

Minimizes order errors:–

You can get orders from multiple sources like phone, email, or other sources. There are probabilities that restaurant’s employees may error on few order details because of heavy work load, guests waiting to have their seat, language barriers and other. Restaurant ordering system reduces the possibilities of ordering errors to zero. Customers have complete access to their order history similar to the other E-commerce website. This helps transparency within the sales process increasing revenue of your business.

Real-time customization to fit the requirements of your customers:–

Online ordering system allows you in making real time changes to your menu and design. You can add high resolution pictures of food and making your dishes a lot of appealing to your customers. You'll also share extra info like special combos, discounts, and promotions in attracting new customers or lure existing customers.

Increases productivity:–

Online ordering application saves plenty of time. Your staffs have no need to take manual orders over phone and print a price ticket. It's cost effective and will increase productivity. Your staff will focus a lot of on providing better customer service or facilitate other employees to induce work exhausted the back house.

Data analytics & statistics to create better strategies:-

Restaurant ordering system quickens your business process and helps you serve your customers expeditiously. You get real time data regarding your guests, their location, abandoned cart, etc. You get to know about their orders and what their choices are. The location based data can also assist you to ways you selling and boost your sales. This info helps you to grow your business further and reach wider audience. It makes your business promotion method straightforward and grabs customers’ attention.

Promotes your business on-line:–

Ordering system offers one in all the most effective ways in which to market your restaurant business online free. It permits customers to share their orders to social media networks. This may assist you to draw in a lot of guests through social media. Moreover, online ordering system permits you to make customer loyalty programs like marketing/promotional emails or SMS that helps to retain your customers.

Why Orders Should Be Made From Takeaway's Own Website

As a customer, you wish the simplest and most effective experience in ordering from your favorite takeaway or restaurant. With the demand on people ordering food from takeaways, the recognition of intermediary portals are increasing, however this is not essentially the best way to order your food on-line. There are several advantages to the business and for you.

So, let’s take a glance at some of the reasons why you must be ordering from a takeaway’s direct web site.

Visual Experience

Having the simplest visual and user friendly experience as possible when ordering your takeaway is key. Ordering from your favorite takeaway’s own direct web site goes to be way more pleasant than ordering from a web ordering portal. Takeaway portals tend to use a similar layout for each restaurant that's listed, however after you verify a restaurant or takeaways direct web site, they're additional doubtless about to have a customized style, pictures of their food, written testimonials, clear offers and blow their own horns their personal branding. We have a tendency to be in a visible world in spite of everything.

Customer Service / Live Chat

Live chat in takeaway ordering system could be a super simple and fast thanks to contact the takeaway or restaurant. You’re way more doubtless to receive a direct response with any questions or queries you will have. It’s a great feature as a result of you are doing not ought to contact the restaurant by phone, as it is most preferred by people. Live chat additionally helps the business have real time feedback on the product they sell, recommend any changes, or however the web site functions.

Secure Checkout & Delivery

When ordering your food via the takeaways direct web site, the payment goes straight through to the company’s business account. That means the business doesn't have to pay a really big-ticket commission charge to the takeaway portal. Ordering on-line has ne'er been faster, as some on-line ordering websites provide a ‘last order saver’, permitting you to quickly order your regular, favorite foods. As for delivery, the costs will extremely vary from takeaway portals and direct websites, and most of the time the direct web site offers free delivery or a lower price.

Promotions & Offers

As a customer, you're forever trying to find the higher deal and a reduction wherever you'll. Most independent takeaway’s websites are doubtless to offer higher deals compared to the takeaway portals. It’s additionally a decent plan to follow your favorite takeaway or restaurants social media accounts as they usually post concerning exclusive offers and promotions they will be running. Another handy feature of direct takeaway websites have is a loyalty point’s scheme that permits you to gather points when you order. You’ll then use these points as a saving on future orders.

Support Your Local Businesses

Did you recognize takeaway portals like simply Eat and Hungry House are taking extraordinarily high percentages off the takeaway food outlets? By ordering your food direct, you'll be supporting your local business and facilitate them to enhance their profits for business growth.

Company Information

Having the company information on the direct web site permits you to know you'll access all the details you may understand about restaurant or takeawayordering system. For instance, you will got to know something concerning the food they serve this could be shown during a FAQ format, otherwise you may have to know additional information concerning the delivery mileage radius and opening times.

Market Research Report for Restaurants and Takeaway in UK

The industry is expected for expansion because of the growth in mobile ordering.

The business has performed relatively well in the past 5 years. The consumer preference for cheaper, on-the-go food has persisted despite the improving consumer backdrop of the past 5 years. Takeaway operators have additionally reacted to higher levels of consumer expenditure by introducing higher quality food, using organic products. What is more, some firms have responded to consumer demand for low-fat, low-sugar and low-salt meal choices by adding healthier choices to their menus. Mobile and on-line technologies have had a substantial influence on the industry's development and plenty of operators currently providing online ordering and delivery services.

Industry Threats & Opportunities

• The industry is predicted to grow despite competition from supermarket ready meals
• Firms providing foods high in fat, sugar and salt are broken by the trend towards healthy eating
• The government is probably going to increase regulation because it tries to manage the growing obesity problem

Industry Report - beginning a replacement Business Chapter

The barriers to entry for the industry are comparatively low. The main issue faced by prospective operators is securing the capital investment needed to buy or establish new store. Capital prices are often high relative to fitting out the shop; installing a commercial kitchen which is the costliest task for any operator. However, leasing of both shops and equipment will considerably lower initial capital outlay costs. Operators committed with major franchise businesses are required to pay royalty fees of up to 8% of annual revenue, together with an extra advertising levy of between 1% and 4% of revenue. There is also significant dominance of players within the franchised fast-food section, with major players estimated to account for a major share of total industry revenue.

Additional Insights for the Takeaway & Fast-Food Restaurants business

There are 250 Key Success Factors for a business. The most necessary for the Takeaway& Fast-Food Restaurants industry are

• Ability to attract local support/patronage
• Access to multiskilled and flexible workforce
• Proximity to key markets

Analysts additionally discuss how external factors like Real household disposable income and Average weekly hours of work within the Takeaway & Fast-Food Restaurants industry impact industry performance.

Restaurant Ordering System Trends That Benefit Restaurant Owners

A survey has proved that the home made meal is more luxury. The study revealed that 82% of total food orders are made from home and only 16% orders are made from workplace. It may be a surprising fact for some but this is the current "Restaurant Ordering System" trend that is happening around the world.

So, as a restaurant owner how are you going to get benefited from the current changing trends, the number orders made through online is skyrocketing and keeping updated with the trend. It will help you to do a great business as a restaurant owner.

Online Orders vs Phone Orders

Think from where most orders are getting placed? Without any second thought you can say it is through online. Most of the ordering system gets their orders from online. Customers can easily place their orders through their mobile gadgets by opening the app or browser and going to ordering system and place their orders. It’s better rather than speaking to a person over phone and ordering your menu. Never underestimate the current trend in online ordering system as the number will only grow over time.

Free & Timely Delivery on Orders

There are many restaurants offering free delivery at your doorstep. A restaurant offering free delivery will see a spike in their orders compared to a similar store that doesn’t offer this facility. Most people like the concept of ordering their choice of food through online and waiting to get it delivered and can eat at in the comfort of their home.

Social Media Ordering

You have another trend in the Online Ordering System that you should be aware of. Imagine ordering food via social media and let others know it live the orders placed by your customers. As people always love to share their stories and social media is the next big revolution in the restaurant ordering system.

Robot Delivery in future?

Delivery through robots may be going to be the trend in short future. There is no need to wonder if your food will be delivered by a robotic car or a drone enabled with GPS. Imagine that you have ordered food through mobile app and after some time your phone AI calls you to inform that your food is waiting on your doorsteps for you to pick up. There are lots of new opportunities for restaurant business owners if you are able to sync with the latest restaurant ordering system trends.

Latest Trends In Restaurant Ordering System

Technology continues to change how restaurants serve customers, especially in online ordering. A survey conducted by Fortune restaurant technology found the percentage of orders booked using a mobile device is now 6.6% of the total more than the quantity placed verbally over the telephone.

Restaurants with online ordering cater with growth in number of consumers with on demand expectations, the prediction that restaurant technology will continue its demand in the second half of 2018. Some insights listed below which will impact the industry this year.

Social Media and Mobile Apps Will Be a Sales Driver

The announcement made by Facebook last year that users can order their food right from their restaurant’s Facebook page, with two billion monthly users. It is the potential for a lot of orders and it won’t be long before other social media channels follow this trend.

In addition, growth of restaurant’s mobile apps continued to grow as it provides a fast and better way to customers to not only place their orders but also create accounts, re-order meals, receive coupons and incentives. It also provides restaurants user data that can be used for marketing and inventory. When a restaurant offering a native app to their customers, more than 15% of orders coming directly through their app, an increase of 7% since 2015.

Digital payments like PayPal, Apple Pay, and Android Pay continue as the second nature and the delivery companies will be more widespread and efficient as the numbers will be on the rise. It is true in case when restaurants partner with digital online ordering companies. Understanding the complexities of the restaurants and takeaways they create seamless transactions that keep customers satisfied.

Importance Of Restaurant Analytics

Restaurant ordering system provides a view for restaurant customers with vital data from orders and preferences. Restaurants understand their audience and continue to use data from online ordering understanding of both their costs and their customers’ inclinations. Analytics ensure restaurant to stay in tune with customers and allows adjustments based on real time or recent data.

Cloud-Based POS Integration

Restaurants are updating their POS systems for cloud based technology. Streamlined and less intrusive software used by Digital ordering companies to integrate with this Cloud-based restaurant ordering system to centralized communication with secure private networks. The cloud based online ordering software eliminates installation, support and maintenance.

Process of Online Ordering System

Ordering food online had started emerging day by day with the huge advent of professionals. Online food orders have been accepted by many food delivery companies in order to drive sales online and beat the competition.

Due to hectic schedule people don’t have time to go out for food. They may be busy with their personal or office work. People open your restaurants or food delivering company’s restaurant online ordering system and place an order in no time.

As the order is placed by the users, you will get the notification about their order and you have to prepare and deliver food to the user as per the delivery time mentioned while placing an order.

Increase the convenience level of your customers and also boosts restaurant sales by creating a stronger online presence in the market with the help of online ordering system.

The below mentioned step y step process explains the process how restaurant online ordering system work.

1: User order from your website/mobile app

When user wants to order food he/she can directly enter your website or mobile app and can place an order from his/her laptop or mobile phone.

2: Selects your food

Food items that are available are displayed with prices in the food ordering system website menu. User can easily go through the menu and can choose his/her choice of food to order.

Some websites also display the delivery time option for more user convenience so that user can select the exact delivery time as per his/her availability.

3: Add items to cart

Once the food items are selected the next step is to add them to the cart. In this page the individual prices of food items along with total amount is displayed.

Users can add/remove or increase/decrease the quantity of food as per the requirement. It helps the user to order exactly within the budget.

4: Pay and order online

The next step is to provide the delivery address of the user and pay for the food that has been ordered. User can pay the amount directly through the integrated payment gateways from where the amount gets credited into your account.

Once the payment is processed successfully the order gets confirmed and you will be notified about the new order instantly along with the user. There are some companies who provide cash on delivery where the user pay the amount after the food is delivered.

5: Food preparation and delivery

On the order is confirmed, you will be notified with the new order, delivery time etc, through SMS or email. It makes it easy to prepare food on a priority basis without any difficulty.

Once the food is prepared, you can deliver it to the user through food delivery system. User can easily track their food order at anytime with the food delivery system.