There are many ways to get more orders for your restaurant, but to make it beneficial for your restaurant and your customers, keeping up to date with the latest trends, an online ordering system is the best way. The massive growth potential and business forecast of mobile food ordering reaching to £38 billion by 2020, it's no big surprise that restaurateurs with online food ordering system are significantly more competitive than those without.
Important question, how would you choose an online food ordering system for restaurants that is best suitable for your business needs?
Pick
Up
Over 79% of customers having used
online ordering in past years and with this figure on a forecasted trajectory,
there is no uncertainty that it's a vital option for online food ordering
system. Restaurants pick up offers convenience that customers love and desire.
The ability to place an order at leisure and collect during a period that fits
their schedule guarantees the reasoning behind the popularity of this option.
With the use of less resources and ability to increase sales, pick up option is
preferred in rural areas.
Compatibility
It is no use of having an online
food ordering system specifically designed for PCs, not this generation. With
83% of adults looking into restaurants using a cell phone to order food online,
it must choose software compatible with multiple devices. This significant feature
impact customer experience and they will look somewhere else.
Fully
Customizable
Ideally, you want to have an online
ordering system that integrates and flow accurately with your brand. If you are
a creative person, this needs to be gone through your new food delivery
software, implementing imagery and design. Systems that allow you to integrate your
own efficient pictures will create more sales. Business needs may change
according to the latest business trends thus your food ordering software must
meet all those future requirements in functionalities and design-wise. Choose food
ordering web designer or software Development Company that represents or builds
up a food ordering system that speaks to your business online. Generally,
online food ordering system informs customers about food ordering menu, price
and offer changes in real time. Reorder, save the location, coupon codes,
offers, discounts are some of the important features to have in your food delivery
platform.
Promotion
Customer loyalty programs, for
example, coupons, offers and discounts are must factor in choosing food ordering
platform. These factors are a colossal benefit to restaurants with repeat
customers spending through 69% more than new customers. This can be promoted effectively
and increase in sales along customer loyalty if effectively done.
Integration
Does the online food ordering system
integrate with your POS? Is it a simple POS integration? Most ordinarily used
food ordering systems include with important POS systems. This feature unifies
your process from multiple points of view. Online order is sent directly to
your POS acting as in-store order and will be taken care of like traditional
purchase and restaurant operations continue as normal. Have an online ordering system that is compatible
with POS will save your time and money over the long run. It's wise to check
with your POS supplier to see which systems can be used before making a
decision on software is made and choose a system you are technologically compatible
with.
Conclusion
The above mentioned factors are important
while choosing online ordering system software for your restaurant business in
online. Need to build your own food ordering software and drive more revenue? Discuss
with experts today!
