What Are The Advantages Of Offering Online Ordering System In Your Restaurant

One has to make a decision when entering into the world of online ordering: third party, owned, or both? We break down the advantages of each option available to restaurant owners.

Advantages Of Online Ordering System

Access to Thousands of Diners

As per the National Restaurant Association, three out of five consumers order delivery or takeout at least once in a week. It is a great way to have third party integration to get your restaurant before a large number of potential customers.

Access to Delivery Drivers

Hiring and training a delivery driver can be a problem for certain restaurants. Third party delivery apps eliminate the need to employ another staff member and rather send drivers to your restaurant to make a delivery. When an order is placed, they collect the food and deliver it to the customer, allowing restaurants to focus on providing hospitality to dine in and takeout customers.

Advantages Of Owning Your Online Ordering

A smoother online experience for customers

Having your own online ordering system means that your website will provide the customer one location to their buying. From discovering your restaurant on Google, considering what to eat, to place an order, your restaurant website will be the destination for customers to visit, no third party apps or sites required.

Integrates With Your POS

Online ordering systems operate along with POS systems, making it hassle to communicate effectively inside your restaurant. Rather than operating multiple online ordering systems, an integrated online ordering system is perfect for restaurants searching for a response to the headaches that third party apps can bring. Having your own online ordering that integrates with the system that your team is constantly working provide you the chance to add an extra income source without disrupting in-house operations.

Enhanced Customer Insights

Do know that 60% of consumers have ordered food online over the past six months? In addition to the fact that a lot of cash and lot of data. Because your online dinners aren't in your restaurant, it doesn't mean you don't get an opportunity to market to them and keep them coming back again and again.

Built In Loyalty Program

Restaurant management systems offer a variety of tools to help restaurants attract customers and keep them coming back. Having many advantages of online orderingsystem that is associated with your loyalty program means that you can drive engage and highlight your rewards program while your customers scrutinize your online menu.

No Costly Fees

While third party integrations are an incredible choice for restaurants striving to maximize the number of orders, they're not ideal for your bottom line. With fees up to 35%, owning your online ordering system can guarantee that you keep your cut and feed your dinners with exact orders every time.

Looking For The Best Online Ordering Solution For Your Restaurant?

Each restaurant is one of a kind and has different needs. In case you're new to online ordering, a great way to start is to use third party apps, while encouraging customers to order on your web page by offering discounts. Make sure your dine in customers know they can order from your site by integrating marketing materials under check presenters or on your menu. In case if you don't have a full time delivery employee, this would also enable you to accept orders through your website and delivery orders through a third party.